This is a story about how we conducted ab tests to increase the conversion rate of packages, which directly impacted our product revenue.

After more than seven years of designing, improving, and optimizing digital products, I decided to seek new experiences and prepare myself for international challenges.

Here we examine two possible drop-down search suggestions for a VOD product's internal search.

The launch of the DSP service was the most important project for the Aparat service in 2021 and 2022. It allows businesses and individuals to distribute their advertisements across the platform automatically.

"Teams" is a social network application for amateur football players. "Teams" enables people who wish to play football but do not have enough friends or teammates to form teams and attract similar players...

It's been a while since the launch of the service, and we were driving mass traffic to our landing page, where users who landed on the landing page were all directed there by clicking on the marketing's banner ads.

The better and more accurately we explain and introduce the DSP service to users on its landing page, the more customers we will add to this service, which is directly related to the increase in the revenue of Aparat.

It is well known that the notification system plays a vital role in enhancing user interaction and engagement rate with products. If I wanna deal with this project quickly, I must point out that "Aparat" did not utilize a proper notification system.

SnappMarket had been operating in the Iranian market for over two years, and due to its rapid growth, it realized that there was a need to improve its quality in order to provide users with better service...

Think of 404 as essentially a landing page. Then think about how much more work goes into a regular landing page than an error page. A well-designed 404 page can make a huge difference in how a user experiences a brand.